Philippe Lousteau (Quick's Information Systems Director) explains how Adoria has supported the structuring associated with the group's rapid development.
"Adoria has been with us for three years and has largely contributed to our growth."
Quick is Europe's leading fast-food hamburger chain, with over 160 restaurants in France.
The brand enjoys one of the strongest national reputations in the sector, driven by its taste for innovation, quality and generosity.
A pioneer for over 40 years in France, Quick has developed unique expertise in creating and offering millions of customers the European-style quality burgers and unique taste that forge its DNA.
The brand has been on a formidable growth trajectory for nearly three years, driven by a refocus on its iconic burgers, its family offering, the renovation of its restaurant fleet, and its unique specificity on Halal protein.
By 2021, Quick had 100 restaurants and sales of 250 million euros. Three years later, the network boasts over 160 sites, with sales in excess of 500 million euros. This represents growth of over 100%.
Sustained growth, which has required the use of solid tools to structure management and support teams.
Philippe Lousteau, Quick's Director of Information Systems, says right off the bat, "Adoria has been with us for three years and has made a major contribution to our growth."
He emphasizes the solution's contribution to structuring processes and making margin and foodcost analyses more reliable - a central issue for a rapidly expanding network.
He also points out that a specific analysis report has been set up to detect deviations and correct them quickly.
"This has enabled us to get our franchise partners on board and reassure them," he asserts.
Quick's CIO details severalconcrete productivity gains enabled by Adoria, both at headquarters and in restaurants:
- the EDI integration of supplier orders has eliminated the need for manual re-entry by teams.
- the mobile application has halved the time needed to carry out inventories, thanks to multi-user management and offline compatibility.
- the real-time alerting system allows foodcost anomalies to be reported and reacted to immediately.
These improvements reinforce data reliability, a key element in building a relationship of trust with franchisees.
Philippe Lousteau stresses the importance of the stability of the solution and the reliability of the data, which have helped build a very strong degree of trust in Adoria.
He recommends that any group faced with the challenges of profitability management, waste reduction or operational optimization, choose a tool that is "robust, stable, reliable, with well-structured processes and capable of accompanying growth."
And concludes: "Adoria ticks all these boxes."
At Quick, the challenge is not just to serve fast, but to serve just right. Adoria has enabled the chain to deploy a coherent, precise and fluid network management system, from head office right through to restaurant operations.
For Quick, the challenge is not just to serve fast, but to serve just right.
By standardizing its processes, making its indicators more reliable and equipping its teams, Quick is transforming every outlet into a performance center. A powerful testimony to all multi-site brands seeking to combine economic rigor and speed of execution.
